The information we collect and how
At Helen Elizabeth Beauty we take privacy seriously and only use the information we collect to provide our services. We do not share or sell the information we collect for any other purpose than providing the best possible service for our clients. At any time, you may request a copy of information we have recorded about you. You may also request we remove all identifiable information with respect to yourself. As a matter of course, we will delete your identifiable information if you have not undertaken business with us after 2 years.
For transparency, listed below are the business services we provide and how each service uses the information we collect.
Beauty related services
We request the minimum level of personally identifying information to run our business effectively. This is data you provide us directly, for example, your name and contact details. We will never obtain information about you indirectly from sources outside our business. We store notes with respect to services we undertake to ensure we maintain and exceed our level of service. For example, we may make notes on your preferred nail shape, colours, how you like your coffee etc. We consider you have provided consent for us to store personally identifying information and information about your preferences based on your previous visits. Depending on the particular service(s) we are providing we may be required to ask questions related to your current medical history. We will obtain your consent prior to storing any information related to your medical history. Examples of medical data may be allergies, pregnancy or an injury that may impact our service that we are able to provide.
Appointment confirmations and reminders
We will contact you via phone, email or SMS to confirm appointments booked and remind you of upcoming appointments. We consider your having made the appointment as consent to undertake this activity but, if you wish to change your mind, you may opt-out at any time.
Appointment ratings and reviews
After visiting Helen Elizabeth Beauty we may send you an email or SMS asking you to rate our services and provide feedback.
We will not undertake phone, mail, email or SMS marketing without you first providing consent for us to do so. Our marketing campaigns are automated and use rules based on services and products purchased and information we collect from you. For example, we may send marketing campaigns related to your birthday, the fact we miss you (you may not have visited for 3 months) and other special days like Valentine’s Day and Christmas. Of course, you may opt out of receiving marketing material at any time.
Data processors and data locations
We use numerous leading software solutions within our business to provide the services listed above. These software solutions store and process data in numerous locations outside our business premise using a cloud platform.
You may contact us at
• Request information we have stored about you.
• Request we remove all identifying information about you.
• Make a complaint.
You may come across hyper-links on this site. These hyper-links may take you to sites operated by other organisations which you agree we are not responsible for. When preparing our website we have taken every care possible. However, we have no control over any of the information you can access via other websites and, in particular, we are not responsible for the privacy policies adopted by such other websites. Therefore, no mention of any organisation, company or individual to which our web site is linked shall imply any approval or warranty as to the standing and capability of any such organisations, company or individual on the part of Helen Elizabeth Beauty.
All design, text, graphics and arrangement thereof are the copyright of Helen Elizabeth Beauty or of other copyright owners. Any unauthorised reproduction of the contents of this site without the prior written permission of Helen Elizabeth Beauty is strictly prohibited.